Social Media for Business – Targeting, analytics
Ict
high_school
10 questions
~20 mins
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A comprehensive ICT worksheet on Social Media for Business – Targeting, analytics for high school students. Includes a variety of question types including multiple choice, short answer, and true/false questions.
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Social Media for Business – Targeting, analytics
Subject: IctGrade: high_school
Name:
Date:
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Social Media for Business – Targeting, analytics
ICT
Instructions: Read each question carefully and provide your answers. For multiple choice questions, circle the correct answer. For short answer questions, write your response in the space provided. For true/false questions, indicate whether the statement is true or false.
A
Multiple Choice Questions
Select the correct answer for each question.
1.
Which social media platform is best known for B2B marketing?
AA) Instagram
BB) LinkedIn
CC) TikTok
DD) Snapchat
2.
What is the primary purpose of social media targeting?
AA) To increase followers
BB) To reach specific audiences
CC) To post frequently
DD) To create viral content
3.
Which metric is commonly used to measure audience engagement?
AA) Impressions
BB) Likes
CC) Reach
DD) Click-through rate (CTR)
4.
What type of content tends to perform best on social media?
AA) Long articles
BB) Videos
CC) Infographics
DD) Text-only posts
5.
Which tool can help businesses analyze their social media performance?
AA) Google Docs
BB) Hootsuite
CC) Photoshop
DD) WordPress
6.
What does 'reach' refer to in social media analytics?
AA) The number of people who see a post
BB) The total likes on a post
CC) The number of shares
DD) The total comments
7.
Which of the following is NOT a common social media advertising format?
AA) Sponsored posts
BB) Display ads
CC) Stories
DD) Email newsletters
8.
What is the primary goal of a social media campaign?
AA) To create a large number of posts
BB) To increase brand awareness
CC) To gain more followers
DD) To gather personal data
9.
Which social media platform is best for visual content?
AA) Twitter
BB) Facebook
CC) Pinterest
DD) LinkedIn
10.
What does the acronym CTA stand for in social media marketing?
AA) Call to Action
BB) Click Through Ads
CC) Customer Targeting Approach
DD) Content Tracking Analysis
B
True/False Questions
Circle True or False for each statement.
1.
Social media advertising is typically less expensive than traditional advertising.
2.
All social media platforms are suitable for every type of business.
3.
Engagement metrics include likes, shares, and comments.
C
Short Answer Questions
Answer each question in the space provided.
1.
Name two benefits of using social media for business.
2.
What factors should businesses consider when selecting a social media platform?
3.
How can businesses measure the success of their social media campaigns?
4.
What is audience segmentation in social media marketing?
5.
Describe the importance of content strategy in social media marketing.
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Details
- Created
- 4/14/2025
- Updated
- 12/29/2025
- Type
- worksheet