Advertising Analysis Worksheet

English
Grade 6
0 questions
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About This Worksheet

A worksheet featuring an atmospheric, professionally structured passage about advertising, focusing on persuasive techniques. Designed to develop analytical and comprehension skills for Grade 6 students.

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Advertising Analysis Worksheet

Subject: EnglishGrade: Grade 6
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Untitled Worksheet

Grade Grade 6
A

Introduction to Persuasive Advertising

In the bustling heart of the city, a new billboard stands tall, its vibrant colors illuminating the evening sky. The advertisement features a sleek, futuristic car gliding effortlessly through a winding road, bathed in golden sunlight. A calm, authoritative voiceover proclaims, 'Experience the future of driving today.' Beneath the image, bold text beckons, 'Unleash Your Adventure.' This campaign employs vivid imagery and compelling language to evoke excitement and aspiration. The use of bright colors and dynamic scenes is designed to attract attention quickly, while the persuasive slogans appeal to viewers' desires for innovation and freedom. The advertisement doesn’t just promote a vehicle; it promises a lifestyle of thrill and independence—an enticing vision crafted to persuade consumers to imagine themselves behind the wheel of this cutting-edge automobile.
1.
What visual elements are used in the advertisement to attract viewers' attention?
[2 marks]
2.
Identify the persuasive slogan in the advertisement.
[1 mark]
3.
Which persuasive technique is most evident in the phrase 'Experience the future of driving today'?
Aa) Use of humor
Bb) Rhetorical question
Cc) Appeal to innovation
Dd) Repetition
4.
Describe how imagery is used to evoke a sense of aspiration in viewers.
5.
What is the tone of the advertisement’s voiceover?
[1 mark]
6.
Identify one linguistic technique used in the slogan 'Unleash Your Adventure.'
Aa) Alliteration
Bb) Imperative verb
Cc) Metaphor
Dd) Hyperbole
7.
Explain how the advertisement appeals to consumers’ desires for freedom.
8.
What mood or atmosphere does the advertisement create?
[2 marks]
9.
Based on the passage, what would you say is the main goal of this advertisement?
[2 marks]

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Details

Created
1/1/2026
Updated
1/1/2026
Type
worksheet