Question 1: Describe the key elements that make a poster eye-catching and effective in communicating its message.

Answer: An effective poster uses bold colours, clear typography, a strong focal point, simple and direct messaging, balanced layout, and relevant imagery or graphics to attract attention and communicate its purpose quickly.

Question 2: Identify three different types of posters (e.g., advertising, informational, promotional) and explain how their design elements differ for each purpose.

Answer: Advertising posters often use vibrant colours and bold fonts to grab attention, informational posters focus on clarity with straightforward text and simple visuals, promotional posters emphasize exciting imagery and persuasive language to motivate action.

Question 3: Sketch a poster promoting a school event, such as a sports day or concert. Include a title, date, and a visual element that represents the event.

Answer: A balanced poster with a prominent title at the top, an eye-catching visual (like a sports icon or musical instrument), clear date and location details, and vibrant colours to draw attention.

Question 4: Explain the importance of colour choice in poster design. How can colour influence the viewer's perception?

Answer: Colour can evoke emotions, attract attention, and convey the mood or theme of the poster. Bright colours can energize, while muted tones can create a calm feeling. Colour contrast helps important information stand out.

Question 5: Design a layout for a poster about recycling. Include placement for a headline, image, and call-to-action message. Use rough sketches to show your ideas.

Answer: A clear hierarchy with the headline at the top, an illustration or symbol related to recycling in the center or side, and a compelling call-to-action (e.g., 'Join the Recycling Drive!') at the bottom or in a prominent position.

Question 6: What role does typography play in poster design? Describe how font choice can affect the message.

Answer: Typography influences readability and mood. Bold, sans-serif fonts are good for grabbing attention, while serif fonts can add a sense of formality. Font size and style help hierarchy and emphasize key information.

Question 7: List three common mistakes to avoid when designing a poster.

Answer: Cluttered layout, poor contrast making text hard to read, and overuse of fonts or colours that distract from the main message.

Question 8: Create a rough sketch of a poster for a charity event. Include a central image, headline, and a brief message encouraging donations.

Answer: A simple, focused layout with a compelling image related to the charity, a bold headline at the top, and a short, persuasive message with a call to action (e.g., 'Help Us Make a Difference!').

Question 9: Discuss how the use of contrast can improve the effectiveness of a poster.

Answer: Contrast in colours, fonts, and sizes helps distinguish important elements, guides the viewer’s eye, and ensures key information stands out clearly.

Question 10: Choose a social issue (e.g., pollution, mental health) and briefly outline the key message you want your poster to communicate.

Answer: The message should be clear and impactful, such as 'Reduce Plastic Waste to Save Oceans,' emphasizing the importance of action and awareness.

Question 11: What are some effective ways to ensure your poster appeals to your target audience?

Answer: Using relevant imagery, appropriate colours, language style, and visual elements that resonate with the interests and values of the target audience.