Question 1: Describe the key characteristics that make a logo memorable and effective. List at least three qualities.

Answer: A good logo is simple, distinctive, scalable, relevant to the brand, and easy to recognize.

Question 2: Think of a local school or club. Write down three words that best describe its identity or purpose.

Answer: Students' answers will vary depending on the school or club, e.g., 'friendly', 'creative', 'inclusive'.

Question 3: Design a colour scheme for a new eco-friendly brand. List three colours you would use and explain why.

Answer: Green (represents nature), blue (trust and cleanliness), brown (earth and sustainability).

Question 4: Sketch a simple logo idea for a pet shop that incorporates an animal and the shop’s name initial.

Answer: A clear, uncomplicated sketch showing an outline of a pet (like a paw or a cat silhouette) with the initials 'P' and 'S'.

Question 5: Draw a logo for a new sports club that is dynamic and energetic. Use bold lines and movement in your design.

Answer: A dynamic logo with flowing lines, possibly showing a silhouette of a person in motion or abstract shapes suggesting movement.

Question 6: Explain why simplicity is important in logo design. Give two reasons.

Answer: Simplicity makes the logo easier to remember and more versatile for different uses.

Question 7: Sketch a logo for a coffee shop that looks warm and inviting. Include elements that suggest comfort.

Answer: A cozy coffee cup or steaming mug with warm tones, rounded shapes, and inviting design features.

Question 8: Create your own logo for a fictional technology company. Focus on making it modern and minimalistic.

Answer: A minimalist geometric shape or icon combined with clean lines, avoiding excessive detail.

Question 9: Describe how the choice of font style can affect the perception of a logo. Provide two examples of font types and their effects.

Answer: Serif fonts appear traditional and trustworthy; sans-serif fonts look modern and clean.

Question 10: Imagine you are designing a logo for a charity that helps children. List three visual ideas or symbols you might include.

Answer: A heart, a child’s silhouette, or a star to symbolize hope and caring.

Question 11: Explain why it is important for a logo to work well in black and white as well as colour.

Answer: A logo needs to be recognizable and effective in all formats, including print and monochrome media.