Question 1: Describe three common stereotypes associated with women in advertising.

Answer: Common stereotypes include women being portrayed as primarily focused on beauty and appearance, depicted as homemakers or caregivers, and shown as dependent or less authoritative than men.

Question 2: Explain how the representation of men in action films often reinforces traditional gender roles.

Answer: Men are often shown as strong, aggressive, and dominant, reinforcing the stereotype of masculinity and traditional male roles as protectors or breadwinners.

Question 3: Identify and describe two ways media can challenge gender stereotypes.

Answer: Media can challenge stereotypes by portraying characters of all genders in diverse roles, such as women in leadership positions or men engaging in nurturing activities, and by depicting individuals breaking traditional gender norms.

Question 4: Describe the visual cues that are often used to portray femininity in media images.

Answer: Visual cues include the use of soft colors like pink and pastels, emphasis on beauty and fashion, delicate or slender body types, and symbols like flowers or hearts.

Question 5: Describe the visual cues that are often used to portray masculinity in media images.

Answer: Visual cues include dark or bold colors such as blue or black, images of strength or physical activity, broad shoulders, and symbols like tools or sports equipment.

Question 6: Sketch a magazine cover featuring a male and a female model. Include visual elements that suggest traditional gender roles, and then briefly explain your choices.

Answer: A correct sketch would show the female model in a fashionable dress, possibly holding a beauty product, with a soft color palette. The male model might be depicted in casual or athletic clothing, with a confident stance. Explanation should note how clothing, pose, and props reinforce traditional gender stereotypes.

Question 7: Discuss how media representations of gender can influence societal perceptions and expectations.

Answer: Media representations shape societal perceptions by reinforcing stereotypes about what is appropriate or typical for each gender, influencing people's expectations of themselves and others, and impacting issues like career choices, behavior, and self-esteem.

Question 8: Provide an example of a media character that challenges traditional gender roles and explain how.

Answer: An example is a female scientist portrayed as intelligent and authoritative, challenging the stereotype that women are less competent in STEM fields. This character demonstrates that women can be leaders and experts.

Question 9: Reflect on a recent media example (e.g., film, TV, advertising) that portrays gender positively. Describe what was effective about this representation.

Answer: An effective example might be a commercial showing diverse women in leadership roles, emphasizing empowerment and equality. This representation is positive because it promotes gender diversity and challenges stereotypes.

Question 10: Identify a media stereotype related to gender that you think needs to change and suggest an alternative portrayal.

Answer: A stereotype is that women are only interested in beauty and fashion. An alternative portrayal would show women engaging in various careers, sports, and activities, emphasizing their diverse interests and abilities.