Question 1: Describe how teenagers are often portrayed in advertisements. What traits or characteristics are commonly associated with this age group?

Answer: Teenagers are often portrayed as trendy, energetic, rebellious, and interested in technology or fashion. They may be shown as confident or sometimes as irresponsible depending on the message.

Question 2: Explain how elderly characters are typically depicted in TV shows or films. What stereotypes might be present?

Answer: Elderly characters are often depicted as frail, wise, or nostalgic. Stereotypes include being forgetful, lonely, or out of touch with modern society.

Question 3: Identify two ways media might reinforce negative stereotypes about young children.

Answer: Media may depict young children as overly naive or dependent, and sometimes as mischievous or troublemakers to create humor.

Question 4: Discuss the potential impact of media portrayals that depict teenagers as always rebellious or troublemaking.

Answer: Such portrayals can reinforce negative stereotypes, influence public perceptions, and affect how teenagers see themselves and are treated by others, possibly leading to bias or discrimination.

Question 5: Describe how media representations of working adults might differ from those of retirees.

Answer: Working adults are often shown as busy, ambitious, and career-focused, whereas retirees are depicted as relaxed, leisurely, and enjoying hobbies or family time.

Question 6: Sketch a character who is a young adult in a media advertisement. Include details such as clothing, activity, and setting. (Answer should include a modern, fashionable appearance, engaging in an activity like using a smartphone, set in a casual environment.)

Answer: A correct sketch would show a young adult with trendy clothing, holding or using a smartphone, in a casual setting such as a park or café.

Question 7: Explain how the choice of language and visuals in media content can influence viewers' perceptions of different age groups.

Answer: Language and visuals can reinforce stereotypes or challenge them. For example, using energetic language and vibrant visuals for youth can make them appear lively, while calm language and muted colors for seniors can imply frailty or wisdom.

Question 8: Identify an example of a media product (e.g., a TV show, advert, or magazine) that features a diverse range of ages. Briefly describe how different ages are represented.

Answer: An example could be a family sitcom that shows multi-generational characters—children, parents, and grandparents—each with distinct roles and traits that reflect their age group.

Question 9: Draw a scene from a media campaign aimed at promoting healthy activity among teenagers. Include elements such as the setting, characters, and activity.

Answer: A correct drawing would depict a group of teenagers at a park or sports field, engaged in activities like running or playing sports, wearing casual athletic clothing, in a lively, energetic setting.

Question 10: Reflect on how media representations of different age groups can influence societal attitudes. Provide one example for a positive influence and one for a negative influence.

Answer: A positive influence might be media showing elderly people actively participating in sports, promoting healthy aging. A negative influence could be youth portrayed solely as irresponsible, which might lead to bias against teenagers.