Question 1: Define the term 'target audience' in the context of media products.

Answer: The target audience is the specific group of people that a media product is aimed at and designed to appeal to.

Question 2: List three characteristics that media producers might consider when identifying a target audience.

Answer: Age, gender, interests, location, income level, or cultural background.

Question 3: Imagine a new video game aimed at teenagers who enjoy adventure and fantasy. Describe two features that the marketing campaign might include to attract this audience.

Answer: Using vibrant and exciting visuals in advertisements, featuring popular teenage influencers, and emphasizing adventure and fantasy themes in trailers.

Question 4: Explain why it is important for media producers to understand their target audience before creating content.

Answer: Understanding the target audience helps producers create content that appeals to their interests and preferences, increasing the chances of success and engagement.

Question 5: Describe how a film aimed at young children might differ in style and content from one aimed at adults.

Answer: A film for children might include bright colors, simple language, and educational themes, whereas an adult film might have complex storylines, mature themes, and more sophisticated visuals.

Question 6: Identify two ways media texts can be tailored to appeal specifically to a female teenage audience.

Answer: Using relatable characters and stories, and featuring products or themes popular among teenage girls, such as fashion or friendship.

Question 7: Sketch a poster for a new music album targeting teenagers who like pop music. Include key features that would appeal to this audience.

Answer: A vibrant, colorful background; images of trendy teenage icons or symbols; bold, youthful fonts; and the album title prominently displayed.

Question 8: Explain the difference between a niche target audience and a mass target audience.

Answer: A niche target audience is a small, specific group with particular interests, while a mass target audience is a large, general group that appeals to many people.

Question 9: Think of a TV show aimed at sports fans. Describe two ways the show could be designed to attract this audience.

Answer: Including live sports commentary and analysis, and featuring well-known sports personalities or athletes.

Question 10: Sketch a logo or symbol that would appeal to a teenage audience interested in skateboarding. Describe what features your design should include.

Answer: A dynamic, energetic design with bold lines, possibly including a skateboard or related icon, bright colors or graffiti-style fonts, and a modern, edgy look.